Event Registration

Harnessing Our Writing POWER: The Blog!


INSTRUCTOR: Kristen Lamb
PRICE: $55.00 USD General Admission/ $195.00 Gold Level
WHERE: W.A.N.A. Digital Classroom
WHEN: January 24, 2019 7:00 PM E.S.T. to 9:00 PM E.S.T.

***A FREE recording is included in class purchase price.



Whenever I mention a blog, the first response I usually get is, "But blogging is DEAD!"

"Really? Where did you read that?"

"...on a blog."

Yes. Millions of people have rushed out to start a blog.

But how many stuck with it?

How many of those blogs are done well?

How many blogs are started but then abandoned to the spam bots?

There might be a bazillion other folks with a blog, but there are ALSO a bazillion other people writing BOOKS and that hasn't stopped you 😉 .




Blogging is THE most powerful form of social media, and ALSO the most misused and misunderstood (hence why writers avoid it and throw holy water on it).

Twitter could flitter and Facebook could fold but the blog will remain so long as we have an Internet. The blog has been going strong since the 90s and it's one of the best ways to establish a brand and then harness the power of that brand to drive book sales.

The best part is, done properly, a blog plays to a writer's strengths. Writers write.

Oh it is also the easiest of all forms of social media to monetize and the more love you give it, the more it will give back.

This class is going to cover:

  • How author blogs work. What's the difference in a regular blog and an author blog?
  • What do we blog about? What is going to draw readers and get them excited?
  • How do we understand the magical sorcery of Google and harness it to work our WILL? *evil laugh*
  • How can we monetize a blog? Oh no! Asking for money! Scary stuff indeed.
  • How can you cultivate a fan base of people who are uniquely YOUR fans?
  • How does a blog sell books? Because they do…seriously.

Blogging is only hard if we make it that way. This class will help you simplify your blog and make it one of the most enjoyable aspects of your writing career.


Includes the class recording PLUS one hour with me one-on-one discussing your brand and your blog. How can you connect to and cultivate YOUR readers?

Kristen LambKristen Lamb is the author of the definitive guide to social media and branding for authors, Rise of the Machines—Human Authors in a Digital World. She’s also the author of #1 best-selling books We Are Not Alone—The Writer’s Guide to Social Media and Are You There, Blog? It’s Me, Writer.  Her critically acclaimed thriller The Devil’s Dance is proof positive she watches way more Discovery I.D. than is healthy.

Kristen has written almost two thousand blogs and her site was recognized by Writer’s Digest Magazine as one of the Top 101 Websites for Writers. Her branding methods are responsible for selling millions of books and used by authors of every level, from emerging writers to mega authors.


Start Time: 7:00 pm
End Time: 9:00 pm

Date: January 24, 2019

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