Instructor: Kristen Lamb
Price: $45.00 USD/$150 USD Gold Level
Where: W.A.N.A. Digital Classroom
When: ON DEMAND (Any time you like)
LEARN TO BE A BRAND BOSS!
All authors need a brand, so this class teaches how to locate and cultivate your audience into passionate fans who BUY YOUR BOOKS!
How can you grow your platform and turn your name alone into a bankable asset? Not as hard as you might have been led to believe.
You DO NOT need to be a tech guru/mega-high-pressure-sales person to excel at this. In fact, best you aren't.
Yet, the reality is that in the digital age of commerce, consumers rely on brands more than ever in human history. They're overwhelmed and we can help them out….by finding US.
Consumers (which is code for readers) buy from who they know, like and trust. In a sea of infinite choices a powerful NAME is a tremendous asset.
Can you say "James Patterson"?
The single largest challenge all writers face in the digital age is discoverability and connecting with our audience is a challenge but nothing we can't handle.
This class will address:
What is a brand? How to make one uniquely your own.
How to BE YOU! You're a writer, not an insurance salesman!
Harness your imagination & creativity for better results (No one likes SPAM, so don't serve it!).
How to use this information to locate, engage and cultivate an audience.
Myths about exposure.
Common scams that will wreck your brand and earning ability.
Why most promotion is a waste of money.
A list of expensive and not-so-bright ideas for reaching readers.
Knowing when and HOW to promote.
Overall this class is about working smarter not harder. This class is to teach you to think strategically so all energy is focused. Sure, we have to hustle, but why not hustle and there be an AUTHENTIC PAYDAY for all that hard work?
GOLD LEVEL AVAILABLE: This includes the ON DEMAND RECORDING PLUS 90 minutes working with me (Kristen Lamb) building, defining, refining your brand and putting together a PLAN tailored and specific for you!