Instructor: Kristen Lamb
Where: W.A.N.A. Digital Classroom
When: THURSDAY July 27th 7:00 P.M. EST---9:00 P.M. EST
The single largest challenge all writers face in the digital age is discoverability. In a sea of infinite choices, connecting with our audience can be a nightmare. Our brand is our lifeline.
What is a brand? How do we create one? How do we entice an overwhelmed and distracted audience to connect and care?
How do we develop this brand over time? How can we make this brand resilient to upheavals? How can this brand then grow and evolve as we grow and evolve?
Too many authors are overworked on social media because action is energy and their energies are unfocused. Energy can either be diffused like white light or it can be a laser that can cut through steel. This class will train you to understand the author brand in a way you've never seen before.
This class will help you create your brand. A brand is when your name alone has the power to drive sales. If your name is doing the selling? You don't have to.
This class will come with a worksheet to help you customize your brand to your goals. A recording of this class is also included with purchase.
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