Class Title: Blogging for Authors
Instructor: Kristen Lamb
Price: $50 USD Standard
Where: W.A.N.A. Digital Classroom
When: FRIDAY May 20th, 2015 7:00 PM E.S.T. to 9:00 P.M. EST
Blogging is one of the most powerful forms of social media. Twitter could flitter and Facebook could fold but the blog will remain so long as we have an Internet. The blog has been going strong since the 90s and it's one of the best ways to establish a brand and then harness the power of that brand to drive book sales.
The best part is, done properly, a blog plays to a writer's strengths. Writers write.
The problem is too many writers don't approach a blog properly and make all kinds of mistakes that eventually lead to blog abandonment. Many authors fail to understand that bloggers and author bloggers are two completely different creatures.
This class is going to cover:
- How author blogs work. What's the difference in a regular blog and an author blog?
- What are the biggest mistakes/wastes of time?
- How can you effectively harness the power of algorithms (no computer science degree required)?
- What do you blog about? What topics will engage readers and help create a following?
- How can you harness your author voice using a blog?
- How can a blog can help you write leaner, meaner, faster and cleaner?
- How do you keep energized years into your blogging journey?
- How can a blog help you sell more books?
- How can you cultivate a fan base of people who love your genre?
Blogging doesn't have to be hard. This class will help you simplify your blog and make it one of the most enjoyable aspects of your writing career.
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